Tailoring: Websites that adapt to you Tailoring: Websites that adapt to you
Posted by: nundeeram

Video duration: 235 seconds
Global video hits: 590

This video explores how different websites use the concept of tailoring to adapt to individual users.

Related: amazon, captology, cs377p, filmfestival, linkedin, netflix, pandora, tailoring

Cyworld_US Cyworld_US
Posted by: kimdh43

Video duration: 130 seconds
Global video hits: 1404

How Cyworld USA uses its technology to lure users to express themselves

Related: cs377p, cyworld, networking, social

Using Time Pressure to entice Purchases for Online Shopping Using Time Pressure to entice Purchases for Online Shopping
Posted by: nundeeram

Video duration: 128 seconds
Global video hits: 981

This video explores how eBay, Amazon, and woot use the concepted of the limited time offer to entice customers to make a purchase.

Related: amazon, best, cs377p, ebay, filmfestival, impulse, practice, woot

Clearification.com: A Case Study In Persusasive Subtle Brand Clearification.com: A Case Study In Persusasive Subtle Brand
Posted by: nundeeram

Video duration: 149 seconds
Global video hits: 954

A viral marketing site built by Microsoft, clearification.com tells the story of a man looking for direction in life. Its also a brilliant example of how a marketing campaign can encourage subtle branding to positively promote a brand.

Related: captology, clearification, cs377p, filmfestival, marketing, viral, vista, windows

Cause + Effect in Video Games Cause + Effect in Video Games
Posted by: mikeyk22

Video duration: 328 seconds
Global video hits: 548

How does the cause+effect relationship act as a persuading force for physical, mental and spiritual elements in video games?

Related: captology, cause, cs377p, cs377p06, effect, games, persuasion, video

LinkedInfluence LinkedInfluence
Posted by: mikeyk22

Video duration: 83 seconds
Global video hits: 948

How does LinkedIn use Cialdini's methods of influence to convince users to add to their new service providers database?

Related: cs377p, influence, linkedin, web2.0

37Signals Persuasion Nugget 37Signals Persuasion Nugget
Posted by: mikeyk22

Video duration: 64 seconds
Global video hits: 1447

I examine 37Signals' website through the lens of BJ Fogg's Web Credibility framework.

Related: 37signals, bjfogg, cs377p, stanford

Facebook Behavior Training Case Study Facebook Behavior Training Case Study
Posted by: mikeyk22

Video duration: 103 seconds
Global video hits: 561

A case study that applies Karen Pryor's behavioral training principles to Facebook.

Related: cs377p, facebook, web2.0

Best Practices for Graphic Advertisements Best Practices for Graphic Advertisements
Posted by: mikeyk22

Video duration: 141 seconds
Global video hits: 273

Graphic ads are here to stay - how can they be effectively incorporated into a website.

Related: captology, cs377p, cs377p06, lifehacker, pitchfork, stanford, vectors, yahoo

Wikipedia Credibility Wikipedia Credibility
Posted by: bhofer

Video duration: 46 seconds
Global video hits: 1628

Video for Stanford CS377p about how Wikipedia establishes credibility in spite of its inherent lack of credibility from being open for everyone to edit. The use of references and external links create the impression of credibility.

Related: credibility, links, references, wikipedia

Flock and WordPress Flock and WordPress
Posted by: mikeyk22

Video duration: 40 seconds
Global video hits: 529

A quick nugget about how Flock and WordPress team up to get users to start a blog.

Related: blog, captology, cs377p, flock, persuasion, web2.0, wordpress

Collaboration in Google Docs Collaboration in Google Docs
Posted by: nundeeram

Video duration: 179 seconds
Global video hits: 3399

This case study explores how Google Docs makes it easy to create content and involve other users -- two critical parts of the Web Behavior Chain

Related: behavior, chain, cs377p, docs, google

iTunes Just For You iTunes Just For You
Posted by: muradpod

Video duration: 60 seconds
Global video hits: 197

Nugget for CS377P

Related: beta, captology, itunes, music, nugget, personalized, persuasion, store

Facebook Credibility Nugget Facebook Credibility Nugget
Posted by: agadson

Video duration: 42 seconds
Global video hits: 733

A video "nugget" for Stanford's CS377p Class on Persuasion via the internet and mobile technology. This video focuses on how facebook leverages credibility.

Related: 2.0, credibility, education, facebook, persuasion, stanford, web

XBox 360 Gamertag Reputations XBox 360 Gamertag Reputations
Posted by: bigslice85

Video duration: 63 seconds
Global video hits: 1868

A video nugget for the Stanford University Class CS377p

Related: 360, captology, stanford, xbox

Amazon Credibility Amazon Credibility
Posted by: nundeeram

Video duration: 52 seconds
Global video hits: 226

Looking at reviewer credibility on Amazon.com reviewers

Related: 2.0, credibility, cs377p, web
Page: 1